The channel has been ranked consistently in the Top 20 "Partner Channels" of YouTube, that include mainstream channels such as the NBA, CBS, NBC.
It offers customers a wide range of premium content such as a 'first-look' at films, events and happenings from Bollywood; such as the latest IIFA Awards, music videos, interviews, exclusive upcoming film trailers and much more.
Manu Kaushish, SVP New Media, Eros International, commented: "We are extremely pleased with the initial success of the channel; this has helped us validate the demand for our exclusive content library.
About Eros: Established in 1977, Eros International has three decades of market leadership in creating a global platform for Indian cinema.
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